BWMX insider buying and SEC filings, explained
Betterware de Mexico, S.A.P.I. de C.V · CIK 1788257
Tracked: Forms 3/4/5, 8-K, NT · Limited coverage: files 6-K/20-F, not covered in v1 · All filings on sec.gov
Company profile
- Exchanges
- NYSE
- Industry (SIC)
- Retail-Catalog & Mail-Order Houses
- State of incorporation
- O5
- Fiscal year end
- Dec 31
- Former names
- Betterware de Mexico, S.A.B. de C.V.; Betterware de Mexico, S.A.B.I. de C.V.; Betterware de Mexico, S.A.P.I. de C.V.; Betterware de Mexico, S.A. de C.V.
Insider activity in the last 12 months
Bought
$3.7M
Insiders who bought
3
Sold (not marked 10b5-1)
$0
Planned sales (10b5-1)
$0
Insider purchases and sales, last 12 months
| Traded | Type | What was filed | Source |
|---|---|---|---|
| Sep 16, 2026 | Purchase (code P) | Santiago Campos Chevallier (Director and MD Betterware Mexico) bought 15,000 shares indirectly at about $16.46 ($247K), reported as a purchase (code P). Indirect holdings up 46% to 47,500 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Sep 17, 2026 |
| Sep 15–16, 2026 | Purchase (code P) | Luis Campos (Director and 10% owner) bought 80,000 shares indirectly between Sep 15 and Sep 16 at about $16.34 ($1.3M), reported as a purchase (code P). Indirect holdings up <1% to 20,358,497 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Sep 17, 2026 |
| Sep 15–16, 2026 | Purchase (code P) | Andres Campos Chevallier (CEO and Director) bought 45,000 shares indirectly (by entity) between Sep 15 and Sep 16 at about $16.44 ($740K), reported as a purchase (code P). Holdings by entity up 90% to 95,000 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Sep 17, 2026 |
| Aug 3–4, 2026 | Purchase (code P) | Luis Campos (Director and 10% owner) bought 25,015 shares indirectly between Aug 3 and Aug 4 at $17.00 ($425K), reported as a purchase (code P). Indirect holdings up <1% to 20,278,497 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 10, 2026 |
| Jul 31, 2026 | Purchase (code P) | Luis Campos (Director and 10% owner) bought 3,917 shares indirectly at $16.93 ($66K), reported as a purchase (code P). Indirect holdings up <1% to 20,253,482 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 4, 2026 |
| Jul 27, 2026 | Purchase (code P) | Luis Campos (Director and 10% owner) bought 46,830 shares indirectly at about $16.41 ($768K), reported as a purchase (code P). Indirect holdings up <1% to 20,249,565 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jul 29, 2026 |
| Apr 30, 2026 | Purchase (code P) | Fernando Salazar (Strategy Office Senior Manager) bought 159 shares at $16.96 ($3K), reported as a purchase (code P). New position of 159 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed May 4, 2026 |
| Apr 28, 2026 | Purchase (code P) | Andres Campos Chevallier (CEO and Director) bought 10,000 shares indirectly (by entity) at about $16.81 ($168K), reported as a purchase (code P). Holdings by entity up 25% to 50,000 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Apr 30, 2026 |
Cluster buys
3 insiders bought in 30 days
$2.3M in purchases since Sep 16, 2026 · Purchases traded Sep 16, 2026 to Sep 16, 2026 · Closed
| Insider | Value | Traded | Source |
|---|---|---|---|
| Andres Campos Chevallier (CEO) | $740K | Sep 16, 2026 | SEC filing |
| Luis Campos (Director) | $1.3M | Sep 16, 2026 | SEC filing |
| Santiago Campos Chevallier (Director) | $247K | Sep 16, 2026 | SEC filing |
Red flags
No red flags in the last 12 months.
Key events
No key events in the last 12 months.
8-K filings, last 12 months
No 8-K filings in the last 12 months.
Red flags are objective triggers only: the item or form filed, never an opinion.
Follow BWMX in the Insider Ledger app
Get the appA plain-English brief of insider purchases, 8-Ks and red flags at the companies you pick. No account needed.