Insider Ledger
GO insider buying and SEC filings, explained
Grocery Outlet Holding Corp. · CIK 1771515
Tracked: Forms 3/4/5, 8-K, NT · All filings on sec.gov
Company profile
- Exchanges
- Nasdaq
- Industry (SIC)
- Retail-Grocery Stores
- State of incorporation
- DE
- Fiscal year end
- Jan 2
Insider activity in the last 12 months
Bought
$8.3M
Insiders who bought
7
Sold (not marked 10b5-1)
$900K
Planned sales (10b5-1)
$23K
Insider purchases and sales, last 12 months
| Traded | Type | What was filed | Source |
|---|---|---|---|
| Aug 27, 2026 | Purchase (code P) | Carey F. Jaros (Director) bought 15,000 shares indirectly at $11.70 ($176K), reported as a purchase (code P). Indirect holdings up 33% to 60,000 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 31, 2026 |
| Aug 21, 2026 | Sale | Frank Michael Kerr (Chief Store Operations Officer) sold 1,432 shares at $11.30 ($16K). Holdings down 3% to 54,342 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 24, 2026 |
| Aug 20, 2026 | Purchase (code P) | Paul Blaine Miller (Chief Purchasing & Merchandising Officer) bought 8,000 shares at $10.90 ($87K), reported as a purchase (code P). Holdings up 12% to 72,171 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 21, 2026 |
| Jun 25, 2026 | Purchase (code P) | Paul Blaine Miller (Chief Purchasing & Merchandising Officer) bought 5,000 shares at $9.50 ($48K), reported as a purchase (code P). Holdings up 8% to 64,171 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jun 29, 2026 |
| Jun 18, 2026 | Purchase (code P) | Paul Blaine Miller (Chief Purchasing & Merchandising Officer) bought 10,000 shares at about $9.37 ($94K), reported as a purchase (code P). Holdings up 20% to 59,171 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jun 22, 2026 |
| Apr 1, 2026 | Planned (10b5-1) | Andrea Renee Bortner (Chief Human Resources Officer) sold 1,851 shares at $7.00 ($13K), marked as a 10b5-1 plan trade. Holdings down 2% to 77,287 shares. | SEC filing Filed Apr 2, 2026 |
| Mar 27, 2026 | Purchase (code P) | Erik D. Ragatz (Director) bought 125,000 shares indirectly (by trust) at $7.06 ($883K), reported as a purchase (code P). Holdings by trust up 24% to 651,500 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 30, 2026 |
| Mar 23–24, 2026 | Purchase (code P) | Jason J. N. Potter (CEO and Director) bought 112,808 shares between Mar 23 and Mar 24 at about $6.36 ($717K), reported as a purchase (code P). Holdings up 20% to 687,174 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 25, 2026 |
| Mar 19, 2026 | Purchase (code P) | Jason J. N. Potter (CEO and Director) bought 286,097 shares at $5.90 ($1.7M), reported as a purchase (code P). Holdings up 99% to 574,366 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 20, 2026 |
| Mar 18–19, 2026 | Purchase (code P) | Erik D. Ragatz (Director) bought 83,997 shares indirectly (by trust) between Mar 18 and Mar 19 at about $5.79 ($486K), reported as a purchase (code P). Holdings by trust up 19% to 526,500 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 19, 2026 |
| Mar 16, 2026 | Sale | Andrea Renee Bortner (Officer) sold 3,705 shares at $6.06 ($22K). Holdings down 4% to 79,138 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 17, 2026 |
| Mar 16, 2026 | Sale | Steven K. Wilson (EVP, Chief Purchasing Officer) sold 4,721 shares at $6.06 ($29K). Holdings down 4% to 120,171 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 17, 2026 |
| Mar 16, 2026 | Sale | Luke D Thompson (EVP, GC and Secretary) sold 3,425 shares at $6.06 ($21K). Holdings down 4% to 92,813 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 17, 2026 |
| Mar 16–17, 2026 | Purchase (code P) | Erik D. Ragatz (Director) bought 116,003 shares indirectly (by trust) between Mar 16 and Mar 17 at about $6.06 ($703K), reported as a purchase (code P). Holdings by trust up 36% to 442,503 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 17, 2026 |
| Mar 11, 2026 | Purchase (code P) | Erik D. Ragatz (Director) bought 125,000 shares indirectly (by trust) at about $6.00 ($750K), reported as a purchase (code P). Holdings by trust up 62% to 326,500 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 12, 2026 |
| Mar 10, 2026 | Purchase (code P) | Carey F. Jaros (Director) bought 40,000 shares at $6.26 ($250K), reported as a purchase (code P). Holdings up 111% to 76,066 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 11, 2026 |
| Mar 10, 2026 | Planned (10b5-1) | Andrea Renee Bortner (Chief Human Resources Officer) sold 1,630 shares at $6.30 ($10K), marked as a 10b5-1 plan trade. Holdings down 8% to 18,408 shares. | SEC filing Filed Mar 11, 2026 |
| Mar 9, 2026 | Purchase (code P) | Jeffrey York (Director) bought 120,000 shares indirectly (by entity) at about $5.82 ($698K), reported as a purchase (code P). New position of 120,000 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 11, 2026 |
| Mar 9, 2026 | Purchase (code P) | Eric J. Lindberg Jr. (Director) bought 275,000 shares at about $5.98 ($1.6M), reported as a purchase (code P). Holdings up 163% to 443,705 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 11, 2026 |
| Mar 9, 2026 | Sale | Jason J. N. Potter (CEO and Director) sold 67,397 shares at $5.84 ($394K). Holdings down 40% to 101,095 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 10, 2026 |
| Mar 9, 2026 | Sale | Christopher M. Miller (CFO) sold 5,024 shares at $5.84 ($29K). Holdings down 11% to 38,675 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 10, 2026 |
| Mar 9, 2026 | Sale | Andrea Renee Bortner (Chief Human Resources Officer) sold 4,053 shares at $5.84 ($24K). Holdings down 17% to 20,038 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 10, 2026 |
| Mar 9, 2026 | Sale | Steven K. Wilson (EVP, Chief Purchasing Officer) sold 5,141 shares at $5.84 ($30K). Holdings down 4% to 124,892 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 10, 2026 |
| Mar 9, 2026 | Sale | Luke D Thompson (EVP, GC and Secretary) sold 3,785 shares at $5.84 ($22K). Holdings down 10% to 35,523 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 10, 2026 |
| Mar 6, 2026 | Purchase (code P) | John E. Bachman (Director) bought 16,000 shares at about $6.46 ($103K), reported as a purchase (code P). Holdings up 28% to 73,367 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Mar 9, 2026 |
| Nov 7, 2025 | Sale | Steven K. Wilson (EVP, Chief Purchasing Officer) sold 25,000 shares at about $12.53 ($313K). Holdings down 18% to 116,923 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Nov 10, 2025 |
22 routine transactions (such as grants, option exercises or tax withholding) are not listed.
Cluster buys
2 insiders bought in 30 days
$263K in purchases since Aug 20, 2026 · Purchases traded Aug 20, 2026 to Aug 27, 2026 · Closed
| Insider | Value | Traded | Source |
|---|---|---|---|
| Paul Blaine Miller (Chief Purchasing & Merchandising Officer) | $87K | Aug 20, 2026 | SEC filing |
| Carey F. Jaros (Director) | $176K | Aug 27, 2026 | SEC filing |
6 insiders bought in 30 days
$7.9M in purchases since Mar 6, 2026 · Purchases traded Mar 6, 2026 to Mar 27, 2026 · Closed
| Insider | Value | Traded | Source |
|---|---|---|---|
| John E. Bachman (Director) | $103K | Mar 6, 2026 | SEC filing |
| Eric J. Lindberg Jr. (Director) | $1.6M | Mar 9, 2026 | SEC filing |
| Jeffrey York (Director) | $698K | Mar 9, 2026 | SEC filing |
| Carey F. Jaros (Director) | $250K | Mar 10, 2026 | SEC filing |
| Erik D. Ragatz (Director) | $750K | Mar 11, 2026 | SEC filing |
| Erik D. Ragatz (Director) | $703K | Mar 17, 2026 | SEC filing |
| Erik D. Ragatz (Director) | $486K | Mar 19, 2026 | SEC filing |
| Jason J. N. Potter (CEO) | $1.7M | Mar 19, 2026 | SEC filing |
| Jason J. N. Potter (CEO) | $717K | Mar 24, 2026 | SEC filing |
| Erik D. Ragatz (Director) | $883K | Mar 27, 2026 | SEC filing |
Red flags
No red flags in the last 12 months.
Key events
No key events in the last 12 months.
8-K filings, last 12 months
No 8-K filings in the last 12 months.
Red flags are objective triggers only: the item or form filed, never an opinion.
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