LIFE insider buying and SEC filings, explained
Ethos Technologies Inc. · CIK 1788451
Tracked: Forms 3/4/5, 8-K, NT · All filings on sec.gov
Company profile
- Exchanges
- Nasdaq
- Industry (SIC)
- Insurance Agents, Brokers & Service
- State of incorporation
- DE
- Fiscal year end
- Dec 31
Insider activity in the last 12 months
Bought
$4.9M
Insiders who bought
1
Sold (not marked 10b5-1)
$26.4M
Planned sales (10b5-1)
$26.4M
Insider purchases and sales, last 12 months
| Traded | Type | What was filed | Source |
|---|---|---|---|
| Oct 15, 2026 | Planned (10b5-1) | Lingke Wang (President / COO and Director) sold 118,333 shares at about $38.36 ($4.5M), marked as a 10b5-1 plan trade. Holdings down 7% to 1,537,543 shares. | SEC filing Filed Oct 16, 2026, 5:45 PM ET |
| Oct 14–16, 2026 | Planned (10b5-1) | Peter George Colis (CEO and Director) sold 120,000 shares between Oct 14 and Oct 16 at about $38.39 ($4.6M), marked as a 10b5-1 plan trade. Holdings down 7% to 1,537,360 shares. | SEC filing Filed Oct 16, 2026, 5:45 PM ET |
| Sep 17, 2026 | Planned (10b5-1) | Lingke Wang (President / COO and Director) sold 118,333 shares at about $38.96 ($4.6M), marked as a 10b5-1 plan trade. Holdings down 7% to 1,537,543 shares. | SEC filing Filed Sep 18, 2026 |
| Sep 16–18, 2026 | Planned (10b5-1) | Peter George Colis (CEO and Director) sold 70,000 shares between Sep 16 and Sep 18 at about $38.51 ($2.7M), marked as a 10b5-1 plan trade. Holdings down 4% to 1,537,360 shares. | SEC filing Filed Sep 18, 2026 |
| Aug 20, 2026 | Planned (10b5-1) | Lingke Wang (President / COO and Director) sold 118,333 shares at about $33.29 ($3.9M), marked as a 10b5-1 plan trade. Holdings down 7% to 1,537,543 shares. | SEC filing Filed Aug 21, 2026 |
| Aug 20, 2026 | Planned (10b5-1) | Brandt Walter Kucharski (Chief Accounting Officer) sold 8,735 shares at about $32.47 ($284K), marked as a 10b5-1 plan trade. Holdings down 9% to 91,648 shares. | SEC filing Filed Aug 21, 2026 |
| Aug 19–21, 2026 | Planned (10b5-1) | Peter George Colis (CEO and Director) sold 84,448 shares between Aug 19 and Aug 21 at about $33.11 ($2.8M), marked as a 10b5-1 plan trade. Holdings down 5% to 1,537,360 shares. | SEC filing Filed Aug 21, 2026 |
| Aug 17, 2026 | Sale | Peter George Colis (CEO and Director) sold 29,342 shares at about $34.18 ($1.0M). Holdings down 2% to 1,565,960 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 18, 2026 |
| Aug 17, 2026 | Sale | Lingke Wang (President / COO and Director) sold 22,623 shares at about $34.28 ($776K). Holdings down 1% to 1,572,679 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 18, 2026 |
| Aug 17, 2026 | Sale | Christopher M. Capozzi (CFO) sold 26,184 shares at about $34.14 ($894K). Holdings down 4% to 639,044 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Aug 18, 2026 |
| Aug 14–17, 2026 | Planned (10b5-1) | Brandt Walter Kucharski (Chief Accounting Officer) sold 83,047 shares between Aug 14 and Aug 17 at about $34.88 ($2.9M), marked as a 10b5-1 plan trade. Holdings down 45% to 100,383 shares. | SEC filing Filed Aug 18, 2026 |
| Jul 27–28, 2026 | Sale | Alphabet Inc. (10% owner) sold 315,069 shares indirectly (by entity) between Jul 27 and Jul 28 at about $19.25 ($6.1M). Holdings by entity down 100% to 0 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 6 other reporting owners. | SEC filing Filed Jul 29, 2026 |
| Jul 23–24, 2026 | Sale | Alphabet Inc. (10% owner) sold 86,714 shares indirectly (by entity) between Jul 23 and Jul 24 at about $19.01 ($1.6M). Holdings by entity down 100% to 0 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 6 other reporting owners. | SEC filing Filed Jul 27, 2026 |
| Jul 21–22, 2026 | Sale | Alphabet Inc. (10% owner) sold 72,482 shares indirectly (by entity) between Jul 21 and Jul 22 at about $19.17 ($1.4M). Holdings by entity down 100% to 0 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 6 other reporting owners. | SEC filing Filed Jul 23, 2026 |
| Jul 17–20, 2026 | Sale | Alphabet Inc. (10% owner) sold 38,920 shares indirectly (by entity) between Jul 17 and Jul 20 at about $18.77 ($731K). Holdings by entity down 100% to 0 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 6 other reporting owners. | SEC filing Filed Jul 21, 2026 |
| Jul 15–16, 2026 | Sale | Alphabet Inc. (10% owner) sold 94,087 shares indirectly (by entity) between Jul 15 and Jul 16 at about $19.47 ($1.8M). Holdings by entity down 100% to 0 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 6 other reporting owners. | SEC filing Filed Jul 17, 2026 |
| May 15, 2026 | Sale | Christopher M. Capozzi (CFO) sold 80,586 shares at about $22.13 ($1.8M). Holdings down 11% to 665,228 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed May 19, 2026 |
| May 15, 2026 | Sale | Brandt Walter Kucharski (Chief Accounting Officer) sold 5,823 shares at about $22.06 ($128K). Holdings down 3% to 183,430 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed May 19, 2026 |
| May 14–15, 2026 | Sale | Alphabet Inc. (10% owner) sold 147,552 shares indirectly (by entity) between May 14 and May 15 at about $23.45 ($3.5M). Holdings by entity down 100% to 0 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 6 other reporting owners. | SEC filing Filed May 18, 2026 |
| Jan 29, 2026 | Purchase (code P) | Roelof Botha (Director and 10% owner) bought 260,525 shares at $19.00 ($4.9M), reported as a purchase (code P). New position of 260,525 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Feb 2, 2026 |
| Jan 30, 2026 | Other purchase | Mark W. Mullin (Director) bought 5,263 Class A Common Stock at $19.00 ($100K) in a public offering. Holdings up 43% to 17,451 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jan 30, 2026 |
| Jan 30, 2026 | Other purchase | William J. Wheeler (Director) bought 260,525 Class A Common Stock at $19.00 ($4.9M) in a public offering. Holdings up 999%+ to 271,025 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jan 30, 2026 |
| Jan 30, 2026 | Sale | Vipul Sharma (Chief Technology Officer) sold 200,000 shares at $17.86 ($3.6M). Holdings down 27% to 529,217 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jan 30, 2026 |
| Jan 30, 2026 | Sale | Brandt Walter Kucharski (Chief Accounting Officer) sold 12,428 shares at $17.86 ($222K). Holdings down 9% to 132,484 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jan 30, 2026 |
| Jan 30, 2026 | Sale | Erin N Lantz (Chief Revenue Officer) sold 162,677 shares at $17.86 ($2.9M). Holdings down 39% to 253,904 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jan 30, 2026 |
51 routine transactions (such as grants, option exercises or tax withholding) are not listed.
Cluster buys
No cluster buys in the last 12 months.
Red flags
No red flags in the last 12 months.
Key events
No key events in the last 12 months.
8-K filings, last 12 months
| Filed | Items | Tag | Source |
|---|---|---|---|
| Nov 2, 2026, 4:09 PM ET 8-K | Earnings released (Item 2.02) | SEC filing |
Red flags are objective triggers only: the item or form filed, never an opinion.
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