REF insider buying and SEC filings, explained
Reformation Inc. · CIK 1787117
Tracked: Forms 3/4/5, 8-K, NT · All filings on sec.gov
Insider activity in the last 12 months
Bought
$0
Insiders who bought
0
Sold (not marked 10b5-1)
$61.4M
Planned sales (10b5-1)
$0
Insider purchases and sales, last 12 months
| Traded | Type | What was filed | Source |
|---|---|---|---|
| Jul 31, 2026 | Other purchase Amended filing | Brigitte Kleine (Director) bought 200 Common Stock at $15.00 ($3K) in a public offering. Holdings up 2% to 9,533 shares. Not marked as a 10b5-1 plan trade. This amends a filing from Jul 31. | SEC filing Filed Oct 9, 2026, 9:20 PM ET |
| Jul 31, 2026 | Other purchase Amended filing | Zipporah Allen (Director) bought 3,500 Common Stock at $15.00 ($53K) in a public offering. Holdings up 38% to 12,833 shares. Not marked as a 10b5-1 plan trade. This amends a filing from Jul 31. | SEC filing Filed Oct 9, 2026, 9:20 PM ET |
| Jul 31, 2026 | Other purchase Amended filing | John Joseph Coyle (Director) bought 200,000 Common Stock at $15.00 ($3.0M) in a public offering. Holdings up 302% to 266,313 shares. Not marked as a 10b5-1 plan trade. This amends a filing from Jul 31. | SEC filing Filed Oct 9, 2026, 9:18 PM ET |
| Sep 1, 2026 | Sale | Yael Aflalo (Director and 10% owner) sold 60,298 shares indirectly (by trust) at $13.95 ($841K). Holdings by trust down 1% to 11,665,505 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Sep 3, 2026 |
| Sep 1, 2026 | Sale | SCSp Refo (10% owner) sold 149,596 shares at $13.95 ($2.1M). Holdings down 1% to 28,942,153 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 3 other reporting owners. | SEC filing Filed Sep 3, 2026 |
| Jul 31, 2026 | Sale | SCSp Refo (10% owner) sold 2,987,199 shares at $13.95 ($41.7M). Holdings down 9% to 29,091,749 shares. Not marked as a 10b5-1 plan trade. Filed jointly with 3 other reporting owners. | SEC filing Filed Jul 31, 2026 |
| Jul 29, 2026 | Sale | Yael Aflalo (Director and 10% owner) sold 1,204,029 shares indirectly (by trust) at $13.95 ($16.8M). Holdings by trust down 9% to 11,725,803 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jul 31, 2026 |
8 routine transactions (such as grants, option exercises or tax withholding) are not listed.
Cluster buys
No cluster buys in the last 12 months.
Red flags
No red flags in the last 12 months.
Key events
No key events in the last 12 months.
8-K filings, last 12 months
No 8-K filings in the last 12 months.
Red flags are objective triggers only: the item or form filed, never an opinion.
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