VRA insider buying and SEC filings, explained
Vera Bradley, Inc. · CIK 1495320
Tracked: Forms 3/4/5, 8-K, NT · All filings on sec.gov
Insider activity in the last 12 months
Bought
$959K
Insiders who bought
3
Sold (not marked 10b5-1)
$0
Planned sales (10b5-1)
$0
Insider purchases and sales, last 12 months
| Traded | Type | What was filed | Source |
|---|---|---|---|
| Oct 6, 2026 | Purchase (code P) | Ivan Brockman (Director) bought 10,000 shares indirectly at $5.02 ($50K), reported as a purchase (code P). Indirect holdings up 400% to 12,500 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Oct 7, 2026, 5:02 PM ET |
| Sep 25, 2026 | Purchase (code P) | Ivan Brockman (Director) bought 2,500 shares indirectly at $4.00 ($10K), reported as a purchase (code P). New position of 2,500 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Sep 29, 2026 |
| Jun 12, 2026 | Purchase (code P) | Andrew Meslow (Director) bought 24,926 shares at $3.73 ($93K), reported as a purchase (code P). Holdings up 4% to 650,000 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jun 16, 2026 |
| Jun 12, 2026 | Purchase (code P) | Ian Bickley (CEO and Director) bought 28,901 shares indirectly at about $3.87 ($112K), reported as a purchase (code P). Indirect holdings up 27% to 135,623 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Jun 16, 2026 |
| Dec 12–15, 2025 | Purchase (code P) | Andrew Meslow (Director) bought 300,000 shares between Dec 12, 2025 and Dec 15, 2025 at about $1.97 ($592K), reported as a purchase (code P). Holdings up 100% to 600,000 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Dec 15, 2025 |
| Dec 12, 2025 | Purchase (code P) | Ian Bickley (Director) bought 53,000 shares at about $1.94 ($103K), reported as a purchase (code P). Holdings up 7% to 841,629 shares. Not marked as a 10b5-1 plan trade. | SEC filing Filed Dec 15, 2025 |
20 routine transactions (such as grants, option exercises or tax withholding) are not listed.
Cluster buys
2 insiders bought in 30 days
$205K in purchases since Jun 12, 2026 · Purchases traded Jun 12, 2026 to Jun 12, 2026 · Closed
| Insider | Value | Traded | Source |
|---|---|---|---|
| Ian Bickley (CEO) | $112K | Jun 12, 2026 | SEC filing |
| Andrew Meslow (Director) | $93K | Jun 12, 2026 | SEC filing |
2 insiders bought in 30 days
$694K in purchases since Dec 12, 2025 · Purchases traded Dec 12, 2025 to Dec 15, 2025 · Closed
| Insider | Value | Traded | Source |
|---|---|---|---|
| Ian Bickley (Director) | $103K | Dec 12, 2025 | SEC filing |
| Andrew Meslow (Director) | $592K | Dec 15, 2025 | SEC filing |
Red flags
No red flags in the last 12 months.
Key events
No key events in the last 12 months.
8-K filings, last 12 months
No 8-K filings in the last 12 months.
Red flags are objective triggers only: the item or form filed, never an opinion.
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